The Young Talents of Big Sports online project was lunched by MEDIACRAT on the www.bolshoisport.ru platform. The goal of the project is to support and promote young promising athletes aged 8 to 25 y.o. who represent various sports contested in Russia. Each month, the portal holds online polls open to all visitors and the winners receive valuable presents from the project’s partners. The main present, an automobile, will be awarded in the end of 2012.

As of the end-December 2011, the Young Sports Talents of Big Sports boasted 400 participants representing 86 sports and over 100 Russian cities and towns.

Creative and commercial management of the project is provided by MEDIACRAT.